Don’t miss your chance to hear from two 2010 Gold Quill award winners
Two Gold Quill winning communicators, one IABC event– New Zealand’s own Gold Quill award winners share their winning formula’s for two very different campaigns:
Small Changes = Big Change, Bayer Australia and New Zealand’s B-Green Program, Gold Quill Excellence in Employee/Member Communication, Impact Employee Communications and Bayer Australia
International award winner on high risk, high stake projects
We’ve secured an international communications award winner and one of New Zealand’s most experienced internal communicators to share insights with you. Megan Wiltshire is Telecom’s Head of Internal Communication, dealing out internal communication wizardry during Telecoms XT crisis. Megan will also draw on her experience working for British Airways Association when Heathrow’s Terminal Five opened, where she also won UK Communicator of the Year.
Details will be firmed up shortly, but keep lunchtime 15 June free for this event.
Free IABC resources for members
Membership to the Wellington chapter of the IABC allows access to a useful library of communications resources that a free for you to borrow as well as online access to a multitude of resources, articles and think pieces in the IABC online database.
Each month we will highlight some of the resources available to you:
The Communication Plan by Lester R. Potter
Achieve measurable results and thrive in a competitive atmosphere with strategic planning. The third edition of IABC's all-time most popular title will equip you with the skills you need to plan for any project. Learn from industry veteran Les Potter and create a complete communication strategy with his time-tested techniques. A revised, eight-step process centers on four elements applicable to any organization, big or small. Straightforward case studies blend with Potter's wisdom and insight to help with your specific situation.
Why should the boss listen to you, by James Lukaszewski
Written by crisis and management leadership expert James Lukaszewski, Why Should the Boss Listen to You? outlines the disciplines that anyone who counsels a CEO, or wants to, should embrace including systematic, pragmatic, and sensible ingredients and processes for getting to and working at the highest levels, and having maximum impact as a trusted advisor.
Unless you have been avoiding the world over the last few months, we will all be aware of how the job market has changed. Communications professionals are not immune to organisational efficiencies, people are staying in jobs for longer and workers are placing job-security and loyalty above salary expectation. If you are contemplating a move, taking time to plan your career ambitions will focus your career development.
Susan Kosmala, Deputy Chief Executive at Career Services says “as life priorities change, so to do career plans.” Kosmala recommends taking time to really think through your careers aspirations, now more than ever. “Thinking through your goals provides you with clarity about your next steps and the approach you should take to ensure success.”
Career Services uses four stages of career planning, which are not necessarily best taken in sequence. People should approach career planning based on their current situation.
Know yourself - Whether you’re mid-career or still in study, you need to approach any career move in the same way. Your first step is to understand who you are and what you want - both from your work and your life. To understand this, you need to explore your skills, interests, personality, qualities and values.
Research opportunities - Research can help you explore career options, find a suitable study or training course, apply for a particular job, or find an employer that’s right for you.
Make a career decision - Making decisions about your career doesn’t always have to be complicated. Spending time getting to know yourself and researching different opportunities enables you to make a sound decision.
Plan and act – after you have made a decision, think about how you’ll get there. Create a vision of your future. Any decisions you make about your career will be leading you to a new place in the future. To stay focused on this journey it's important to have a vision of yourself in the future you want to make for yourself. This will help to keep you motivated along the way.
Make a plan
Write down your plan, including:
What are your goals? - make them clear and specific.
How do I get there? - take steps to achieve them.
What's stopping me from achieving my goals? - overcome roadblocks.
How am I doing so far? - review your goals.
This isn't a one-way process. You'll probably have to repeat these steps a number of times to turn your vision into reality.
Career Services is a government funded organisation that provides independent career information, advice and guidance, aiming to provide all people living in New Zealand with access to the best careers information, advice and guidance to achieve their life goals. Visit the Career Services website for more information.
Look out in next month’s newsletter for a follow up piece on communications opportunities in Wellington.
Discovery. Made simple.
IABC will be launching the all-new online library, Discovery, at the World Conference in June. Discovery will aggregate all IABC content, resulting in much better search results and reduced search time.
Complimentary Discovery content will be available to members at no extra charge, and will include:
CW and CW Bulletin.
Select communication templates and Research Foundation reports.
IABC’s student newsletter.
Archived teleseminars and web seminars.
How will Discovery change the way you already access these resources? Instead of going to different pages of the IABC web site to find the content you need, you will be able to access all content from one place.
Premium Discovery content will be available for a yearly subscription of US$99—about half the cost of one manual from the Knowledge Centre. For a limited time, members will be able to subscribe for the introductory rate of US$75. Premium content will include:
Over the next few weeks, InSession will feature posts from speakers, photos related to the conference, information about the conference hotel, the Sheraton Centre Toronto, and much more.
IABC will host its inaugural Student World Conference in Toronto 9–10 June. The conference will include a case competition sponsored by DirecTV and sessions focused on launching students’ professional careers.
Speakers will focus on topics including: measurement, social media in the business setting, presentation skills and future trends in the industry. Confirmed speakers include Shel Holtz, ABC, Mark Schumann, ABC, Kelly Rusk, Ryan Williams, Felicia Shiu, ABC and Roxanne Cramer Lawrence.
Only 150 seats available. Register now for US$90 members/ US$150 for non-members.
13 May 2010
International Association of Business Communicators Wellington Chapter